Different websites sprouted like mushrooms all over the Internet and sometimes you can’t just figure out where to go and what to read. Now Diesel made things easier for us and created a website, Diesel Fragrance Factory, that took their web presence to a whole new level, coming from their first customized e-store for Diesel Fuel for Life back in 2007, this is definitely a step up!

They created a portal for people to meet and talk about culture, trends, fashion, beauty and downright crazy stuff. A genuine web cocktail, so they say.

It highlights the brand’s lifestyle, latest happenings and whatnot through wicked illustrations, videos, photos, tattoos, theatre and so much more. The website features four columns which is then filled with the latest and often exclusive news from their writers from different corners of the world. A group of very diverse personalities like Jeremy Ville (an Australian blogger), Laurent Dombrowicz (a hardcore fashion trend lookout) and Caroline Andrieu (an upcoming talented illustrator), just to name a few.

Very, very interesting indeed! I suggest you drop by Diesel Fragrance Factory for your daily dose of quirky news!
Jacque


































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