Posts Tagged ‘Bench’

MAN MAKES THE CLOTHES, CLOTHES MAKE THE MAN

Monday, July 8th, 2013

I clearly remember that fateful day I received an email saying that I was a “certified Minoz”—I was simultaneously volunteering for Ondoy flood victims, laptop on one side locked onto a music-streaming fansite, relief goods on the other. I also remember thinking that at least tragedy makes us appreciate the little things… things like being a certified Minoz. This was in 2010.

Lest you accuse me of lapses in spelling and grammar—”‘Minoz’ is spelled ‘minnows,’ Miss Eunice”—I shall explain. Okay, I know that minnows is not spelled with a zey, nor am I a fish specie fangirl (maybe unofficially… but definitely not certified. Maybe of sea bass.). But for those of you not baptized into the masonry of K-Pop culture, Minoz is the official name of the fans of Lee Min Ho, known to squealing women of every age* as Gu Jun Pyo in Boys Over Flowers, the koreanovela that swept the nation. Such is the star power of this drama and actor that fast forward to 2013, and LMH (as, cough, we Minoz with a z fondly call him) is now one of Bench’s most crazed-over endorsers. He sold out the Big Dome last 2012 for his first Manila fanmeet—not a concert!—and came back just last weekend for another appearance in the country, this time for the Philippine leg of his My Everything Global Tour (a concert!), which has stops in Tokyo, Seoul, Bangkok, Beijing, Kuala Lumpur, Shanghai, Osaka, Hongkong, and the U.S.

 

That's LMH to you: The actor rocks his Bench raglan tee, all 6'1" of him

His local promotions started with a Bench presscon, where old and young fans thronged the just-inaugurated Bench Tower in Bonifacio Global City, for which he cut the ribbon. Next day was concert day at the MOA Arena, where he sang songs off of his first album entitled (surprise!) My Everything and even delighted several lucky raffle winners by presenting them with LINE plushies, a Bench shirt literally off his back (he wore it to the presscon the day before), and other fanservicey goodness, like a bonus butt dance or two. Of which I have photos, but unfortunately, for reasons of day job dignities, have to remain unreleased.

 

Love times a hundred... I'm sure we all agree

 

Worry not: We will post official concert pics as soon as we have them. In the meantime, stay tuned for more news, Minoz-related or not, on @stylebibleph and @SparklingMag.

 

—Eunice

 

THE BENCH BUZZ

Wednesday, June 15th, 2011

So the whole Taylor Lautner for Bench turned out to be just a rumor (I actually called my guy at Bench to confirm this) but I did find out that the brand has Mars in its sights.

Bench on Mars

Go figure!

Isha.

Saturday Sales and Shopping Events

Saturday, September 18th, 2010

It’s amazing how many sales and shopping events there are this weekend. Here’s the rundown.

1. For the Frugal Fashionista: The Anything Goes Garage Sale

anything-goes-garage-sale

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A Little Birdie Told Me

Tuesday, September 1st, 2009

Last Friday, what was usually a packed-to-the-brim SM Mall of Asia got even more OTT than usual, Friday payday traffic considered. The cause for the chaos? Regine Velasquez‘s herBench fragrance launches-cum-11-song-mini-concert at the Atrium, which drew, as you could expect, more than its fair share of fans and spectators.

The singer/actress tied up for two fragrances with the giant clothing retailer, and both were named after her two monickers – one personal, one professional. Reigne, which close friends and BFFs call her, is a full-on flirty floral that showcases her extremely feminine inclinations (hellooo, lilac-and-diamond bottle). Songbird, derived from “Asia’s Songbird,” her public catchphrase, is a softer, more powdery fruity-floral, meant to echo her lighter, trendier onstage persona (Ed’s note: Her “real” scent is stronger than her “reel” one, curiously enough).

Staying true to the Bench philosophy of quality at a fair price point, both eau de toilette variants are listed at P348 and contain fragrance oils sourced from France. The limited eds of each come in a CD case-inspired box with a picture of the songstress, which fans are also sure to appreciate.

My personal pick is the light and fruity Songbird; it’s drydown is actually sexily sweet, and matched with fall’s crisp, white tee, very chic. But if you’re into something more romantic and  expressive, then Reigne will tickle your fancy. Either way, the scents are for the girly girls who aren’t afraid to flaunt their femininity, or in extreme cases, sing about it from the rooftops!

Eunice xx